Movin' On Media - New Media Solutions for Marketing Online - Web 2.0 - Social Media, Video, Podcasting, Blogging,

Personal On-Demand broadCAST

Podcasting in the simplest of terms, is an .mp3 audio file created to broadcast over the internet. Podcasts are like on-demand radio programs created by internet users, allowing listeners to freely download the type of content that interests them onto their computer. They can then transfer and listen to the program on their portable mp3 player. Many cellphones now have mp3 player features that make it even easier to listen to your favorite music, talk shows, educational seminars, etc..., without commercial interruptions. There are thousands of free podcasts that cover every subject imaginable.

Since the Apple iPod was actually the brand of portable media player for which the first podcasting scripts were developed, the iPod broadcast influenced the creation of the term, podcast. As more mp3 players were developed, a more appropriate meaning for podcast became - "Personal On Demand broadCAST".

You can create your own podcast with a laptop, microphone and internet connection. If you don't have a microphone, you can use your cellphone to record your message. Your computer comes with an audio recorder built in, but there's an easy-to-use downloadable audio editor called Audacity, which provides more recording options for better quality - and it's free. Skype is another free download that allows you to create telephone interviews for incorporating into your podcast.

Your podcast can be listed at no cost in a multitude of directories like iTunes. And your listening audience can subscribe to your podcast via RSS feed, having each new episode delivered instantly and automatically to their computer for uploading into their mp3 player.

You can start podcasting today. Contact us for a free assessment and consultation.